Palettes are the surfaces and spaces we use for expression. They can be formal or impromptu, tightly defined or spontaneously created. We use palettes as a platform for presentation and discussion and rely on their framework to focus our creative efforts.
Use the What
the if… "happening space" (a revision of the informal gallery
space on the second floor) as the central location for housing tools and materials
and showcasing process. Throughout the installation, feel free to rearrange this space and maximize
its flexibility as a display area– post, re-post, and rearrange until you are satisfied.
What the if… also considers the entirety of our work space as a palette, re-purposing designated display areas as communal areas for presentation and creating new structures for more spontaenous contribution. Give new meaning to our space by posting your work in the mobile display areas; use the What the if… post-its to make any surface a palette.